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The Face of "Faces" Research Study
A Faces Flashback!
May 11
•
Johnny Levy
DataJoe Fam Updates + Lovin That Plaque Life
A refreshing conglomeration of how things are changing and progressing with your friendly neighborhood data detectives.
Apr 3
•
Johnny Levy
1
Before You Launch A New Awards List, Read This
The difference between publishers who struggle with awards revenue and those who scale it often comes down to one overlooked decision about when to add…
Mar 20
•
Johnny Levy
1
"Face Plaque" Revenue Option
Why adding identity to award plaques is creating an easy premium upsell opportunity for publishers
Mar 13
•
Johnny Levy
1
2026 Boston and Chicago Best Places to Live | Data-Driven City Scoring
Boston enters year two and Chicago signs on, proving that data driven community rankings are renewable editorial products that spark engagement and…
Mar 6
•
Johnny Levy
2
Top 13 Ways DataJoe Is Evolving The Plaque/Memorabilia Business Model
Most publishers treat plaques like merchandise, but buyers are purchasing recognition, affirmation, and celebration. Revenue follows when the experience…
Jan 15
•
Johnny Levy
1
Plaque Revenue Program (Pricing & Components)
Your awards programs are powerful and well received, but you don’t have the resources, time, or energy to chase the long tail of plaque sales.
Jan 6
•
Johnny Levy
Case File: Phoenix Magazine | Top Senior Care List Creates New Revenue Stream
A detective follows the clues behind a hidden revenue category, revealing how Senior Care quietly delivers powerful growth for publishers ready to…
Nov 21, 2025
•
Johnny Levy
Case File: Top Hotel Awards | The Case of the Hidden Category
In our latest investigation, DataJoe uncovers a hidden gem in local media: a new category honoring beloved hotels, where hospitality, data, and…
Nov 4, 2025
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Johnny Levy
Case File: The Case of the Missing Plaque Profits
DataJoe conducted a massive research campaign to discover benchmarks and best practices for plaque revenue.
Jun 3, 2025
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Johnny Levy
Boston "Top Places to Live" is Live!
Big news in local publishing—Boston Magazine’s Top Places to Live is officially live!
Mar 13, 2025
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Johnny Levy
Case File: The Case of the Disappearing Book of Lists Revenue
It’s me again—Detective DJ.
Jan 20, 2025
•
Johnny Levy
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